Upstream Analytics

Track how AI platforms discover and recommend your business.

What are Upstream Metrics?

Upstream analytics measure your business's visibility across AI platforms before users even visit your website or location.

Key Metrics

Impressions: Times your business appeared in AI responses Citations: Times your business was specifically recommended Citation Rate: Percentage of impressions that became citations AI Visibility Score: Overall discoverability score (0-100)

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Platform Breakdown

See which AI platforms are discovering your business:

• Claude (Anthropic)

• ChatGPT (OpenAI)

• Gemini (Google)

• Perplexity

• Custom AI assistants

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Query Analysis

Understand what users are searching for:

• Top queries leading to your business

• Query categories and intent

• Seasonal trends

• Geographic patterns

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Competitive Benchmarking

Compare your performance:

• Category averages

• Local competitors

• Top performers

• Industry trends

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Learn More: Analytics Dashboard →