Analytics Dashboard

Track your business performance and AI visibility with comprehensive analytics.

Overview

AIDP Analytics provides insights that traditional analytics can't - visibility into how AI assistants discover, mention, and recommend your business before customers even click.

What Makes AIDP Analytics Different

Traditional Analytics (Google Analytics, etc.):

  • Track clicks and visits

  • See what happens on your website

  • Measure after customers find you

AIDP Analytics:

  • Track AI mentions and citations

  • See how customers discover you through AI

  • Measure upstream visibility

  • Understand intent journeys

  • Compare with competitors


Available Analytics

Track how often AI assistants mention your business.

Key Metrics:

  • Total Impressions: How many times AI mentioned you

  • Citation Rate: How often you're cited in responses

  • Platform Breakdown: Claude vs ChatGPT vs Perplexity

  • Trend Analysis: Growth over time

Use Cases:

  • Measure AI visibility

  • Track brand awareness

  • Identify growth opportunities

  • Optimize profile content


Understand how customers discover you through AI conversations.

Key Insights:

  • Discovery Paths: How customers find you

  • Query Patterns: What they're asking

  • Journey Stages: Awareness → Consideration → Decision

  • Conversion Touchpoints: Steps to conversion

Use Cases:

  • Understand customer needs

  • Optimize for common queries

  • Improve conversion rates

  • Identify drop-off points


Compare your performance with similar businesses.

Comparisons:

  • AI Visibility Score: Your ranking vs competitors

  • Citation Share: Your share of mentions

  • Category Performance: How you rank in your category

  • Geographic Reach: Local vs regional visibility

Use Cases:

  • Identify competitive advantages

  • Find improvement opportunities

  • Set realistic goals

  • Track market position


Multi-touch attribution for AI-driven customer journeys.

Attribution Models:

  • First Touch: Initial AI mention

  • Last Touch: Final AI interaction before conversion

  • Multi-Touch: All AI touchpoints in journey

  • Time Decay: Weighted by recency

Use Cases:

  • Measure ROI of AI visibility

  • Understand conversion paths

  • Optimize customer journey

  • Allocate resources effectively


Getting Started

1. Complete Your Profile

Analytics begin tracking once your profile is published:

  • Minimum 60% profile completion

  • Accurate business information

  • Services and hours added

2. Wait for Data Collection

  • First data: Within 24 hours

  • Meaningful insights: 7-14 days

  • Trend analysis: 30+ days

3. Review Your Dashboard

Access analytics from your business dashboard:

  1. Navigate to Analytics

  2. Select date range

  3. Explore metrics


Understanding Your Data

Metrics Glossary

Impressions: Number of times your business appeared in AI responses

Citations: Times your business was specifically mentioned or recommended

Intent Signals: Customer queries that indicate purchase intent

Journey Stages:

  • Awareness: Customer learning about options

  • Consideration: Comparing specific businesses

  • Decision: Ready to choose/visit

AI Visibility Score: Composite score (0-100) measuring overall AI presence

Citation Rate: Percentage of relevant queries where you're mentioned


Best Practices

Regular Monitoring

  • Daily: Check for unusual spikes or drops

  • Weekly: Review trends and patterns

  • Monthly: Analyze performance and optimize

Set Benchmarks

  • Compare to your own historical data

  • Track month-over-month growth

  • Set realistic improvement goals

Take Action

Use insights to improve:

  • Update profile based on popular queries

  • Add exclusive content for common questions

  • Optimize services for high-intent searches

  • Adjust hours based on demand patterns


Common Questions

When will I see data?

Analytics begin collecting within 24 hours of profile publication. Meaningful trends emerge after 7-14 days.

Why are my numbers low?

Common reasons:

  • New profile (needs time to index)

  • Incomplete profile (< 80% completion)

  • Limited services or content

  • Narrow geographic focus

How do I improve my metrics?

  1. Complete your profile to 100%

  2. Add AI-exclusive content

  3. Update services and hours

  4. Add high-quality photos

  5. Keep information current

What's a good AI Visibility Score?

  • 0-30: Needs improvement

  • 30-60: Average visibility

  • 60-80: Good visibility

  • 80-100: Excellent visibility

Scores vary by industry and location.


Need Help?


Next Steps:

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